Micron Technology, Inc. (MU)’s New Memory Product Targets Amazon and Other Data Giants

Micron Technology, Inc. (NASDAQ:MU) has come up with a new memory technology that sits somewhere between DRAM and NAND flash. The company is targeting companies such as Amazon.com, Inc. (NASDAQ:AMZN) and Alphabet Inc. (NASDAQ:GOOG) that usually handle large volumes of data at speed. Micron’s new memory product combines the speed of DRAM at higher capacity.

With the rise of big data jobs, Micron Technology, Inc. (NASDAQ:MU) has figured out how to address some of the biting memory problems today. The company has come up with a memory product that delivers the required access speed alongside persistent storage. With technology in many ways eliminates the hurdles that have dogged real-time transactions where large data volumes are involved.

Micron’s new memory innovation combines DRAM and NAND flash memory technology with additionally circuitry to deliver a more powerful memory product called NVDIMM. The new memory product is both simple and effective than either DRAM or NAND apart.

Initially, Micron Technology, Inc. (NASDAQ:MU) will render its NVDIMM memory product at 8GB capacity with plans to introduce 16GB capacity later in 2016.

Micron’s VP of memory, Brian Shirley, said that they are producing the new memory product through a contract manufacturer.

The new memory that Micron has come up with is not only simple, faster and more efficient, but also doesn’t lose data when the computer is turned off. That is a great improvement from the regular DRAM that cleans data when the power is switched off.

Micron’s NVDIMM is designed to sit in the same slots designed for DRAM in servers, which implies that it is a great substitution for DRAM for big data companies.

Potential customers
With the rise of cloud computing and data analytics jobs, existing memory products have largely been seen as inadequate to keep up with the demands of big data. The inadequacy is especially worrying considering that over 50 billion newly connected devices are expected to start spewing data by the next five years.

Besides Amazon and Alphabet, Micron’s new memory product is expected to help big data companies such as, Microsoft Corporation (NASDAQ:MSFT), Oracle Corporation (NYSE:ORCL) and SAP SE (ADR) (NYSE:SAP) to improve their big data operations.