Google Inc (GOOG) Buys Sound Authentication Startup SlickLogin

Google Inc (NASDAQ:GOOG) acquired SlickLogin, a sound authentication startup based in Israel. The acquisition came after the search engine giant entered a $3.2 billion agreement to purchase Nest Labs, the maker of smart thermostat and smoke & carbon monoxide detector last month.

SlickLogin’s team announced about the acquisition on the company’s website. The team is composed of three security experts including Or Zelig, chief executive office, Eral Galili, chief technology officer, and Ori Kabeli, vice president R&D.

“Today we`re announcing that the SlickLogin team is joining Google, a company that shares our core beliefs that logging in should be easy instead of frustrating, and authentication should be effective without getting in the way,” according to the three executives in a statement.

They also emphasized that Google Inc (NASDAQ:GOOG) was the first company to offer two-step free verification for users, and the search engine giant is working on great ideas to make the internet safer. “We couldn`t be more excited to join their efforts,” said Zelig, Galili, and Kabeli.

Furthermore, the executive said they started SlickLogin because they noticed that security measures became “overly complicated and annoying, and they believed in their ability to improve security while maintaining the simplicity of login for users.

SlickLogin did not provide details regarding the terms of the transaction, but some observers in the technology industry suggest that Google Inc (NASDAQ:GOOG) paid several millions to acquire the sound authentication startup.

The executives of SlickLogin are developing technologies to reduce online security vulnerabilities such as identity theft and phishing and others by authenticating or verifying the identity of users using sound.

According to SlickLogin it has unique patent-pending technologies and a fortified protocol model enable military grade security.

Over the past few years, Google Inc (NASDAQ:GOOG) acquired different companies based in Israel including iRows, Lab Pixies, and Waze.