The Secrets Behind Every Subaru Owner’s Love For Their Car

There is a bond that exists between Subaru owners and their cars. A bond that’s less about the machine and more about the experience, the connection to a lifestyle that embodies adventure, and a sense of comfort that few other vehicles can offer. Subaru owners are passionate, dedicated, and seemingly always ready for the next adventure that lies ahead.

The name ‘Subaru’ is a beacon in the automotive world, calling out to those who yearn for exploration, quality craftsmanship, and a sense of belonging. This article seeks to unravel the reasons behind this enduring love and reveal why Subaru has won the hearts of many worldwide.

Driven by Passion: Unveiling the Soul of the Subaru Brand


The love story between Subaru owners and their cars begins with the soul of the brand itself. Subaru, a Japanese name meaning “unite”, speaks volumes about the brand’s ethos. It represents the unity between car and driver, nature and technology, adventure and safety. At its core, Subaru aims to deliver vehicles that facilitate a deeper connection between humans and the world around them.

The brand’s unique approach towards vehicle design and engineering contributes significantly to the deep-seated affinity owners have for their cars. Subaru cars are designed to last, built to endure, and engineered to offer the most reliable driving experience. This gives Subaru owners a sense of confidence and security, knowing their vehicle can take on any road condition and continue to deliver, mile after mile.

However, the Subaru allure extends beyond the car’s mechanics. The company takes pride in its community-driven initiatives and sustainability goals. Subaru’s ‘Share the Love’ program, which donates a portion of car sales to a variety of charities, shows its commitment to giving back to society. It’s through initiatives like these that Subaru owners feel they’re part of a larger, caring community.

The symmetrical all-wheel drive, a staple feature of many Subaru models, offers superior stability and quick response to adverse conditions. This not only enhances safety but also allows drivers to venture off the beaten path, an attribute cherished by many Subaru enthusiasts. The brand’s innovative ‘EyeSight’ Driver Assist Technology, which monitors traffic movement, optimizes cruise control, and warns drivers when they’re swaying outside their lane, further instills a sense of safety and trust.

Subaru’s customer service adds another layer to its charm. They understand that purchasing a vehicle is a major decision, and the customer experience doesn’t end once the vehicle is sold. Subaru dealerships are known for their exceptional post-sales service and support, further cementing the bond between the brand and its loyal owners.

Embracing the Wild: Subaru’s Spirit of Adventure

Subaru cars are designed to get their wheels dirty. They beckon the drivers to embrace the wild, to seek out adventure, and to explore without boundaries. The brand has built its identity around facilitating experiences, whether that’s a weekend camping trip, a cross-country drive, or a run to the local grocery store.

The car’s design and functionality reflect this adventurous spirit. Elevated ground clearance, roof rails, and spacious interiors are but a few features that make a Subaru ideal for any adventure. These features, coupled with the reliable all-wheel drive, give Subaru owners the confidence to navigate diverse terrains, from city streets to country trails.

Subaru’s are also recognized for their versatility. They are at home in the bustling city as much as they are on a quiet, snowy trail. This versatility appeals to a broad range of owners, from outdoor enthusiasts seeking their next adrenaline rush to families needing a reliable car for everyday use.

The spirit of adventure is further celebrated through Subaru’s Adventure Team, an organization sponsored by Subaru that encourages owners to live out their adventurous lifestyles. They organize events and gatherings that bring like-minded Subaru owners together to share their passion and adventures, further solidifying the sense of community among Subaru drivers.

Subaru’s adventurous spirit is reflected in its marketing campaigns. Ads featuring Subarus tackling off-road terrains, coupled with their famous tagline “Love. It’s what makes a Subaru, a Subaru,” emphasize the brand’s commitment to facilitating memorable experiences for their drivers.

Saving Big When Purchasing and Repairing Subaru Models


Subaru vehicles are not just about the thrill of the ride or the sense of belonging to a passionate community. They also offer practicality and affordability, which translates into significant savings for owners. Despite their ruggedness and high-quality build, Subaru cars are reasonably priced compared to other vehicles in the same class.

Maintenance and repair costs are also lower than the average for similar vehicles. Subaru’s parts are robust and durable, requiring less frequent replacements. Furthermore, the brand’s simplicity in design makes DIY repairs more accessible, reducing the need for expensive professional services. However, if professional servicing is needed, Subaru offers various extended warranty and pre-paid maintenance plans that can help keep maintenance costs in check.

For those purchasing from out of state, shipping a Subaru can be a cost-effective solution, especially if a specific model or deal isn’t available locally. Many companies specialize in vehicle transport and can handle the entire process, from pick-up to delivery. Prices can vary depending on the distance, vehicle size, and delivery speed, but generally, this can be a wise investment to get the exact Subaru you want.

When it comes to shipping a car to California or other locations nationwide, Montway Auto Transport says that, Whether you’re adding to your classic car collection, moving for work, or you’re a service member with change of station orders, shipping a vehicle… requires professional skills.”

Utilizing car shipping services also saves potential wear and tear on your new Subaru. Long road trips immediately after purchase can put unnecessary miles on the vehicle, decreasing its overall lifespan. This makes car shipping a viable option for both new and used out-of-state Subaru purchases.

Subaru’s high resale value is another significant cost-saving factor. Subarus are known to retain their value exceptionally well, mainly due to their longevity and robust build quality. This makes investing in a Subaru a sound financial decision, knowing that the car will still hold significant value if you decide to sell it in the future.

Subaru often runs special financing offers that can further reduce the total cost of owning a Subaru. These may include low-interest rates, lease deals, and cashback offers, making Subaru ownership an even more attractive proposition. By considering all these aspects, Subaru owners can save big on both the initial purchase and the lifetime of their vehicle.

Subaru Models Available For Adventurous Lifestyles

For those seeking an adventurous lifestyle, Subaru offers a range of models to suit varying needs and preferences. Each model carries the quintessential Subaru traits of ruggedness, reliability, and a penchant for the outdoors while offering unique features to cater to different lifestyles.

The choice of a Subaru can vary depending on the kind of adventure you are seeking. For some, adventure might mean scaling steep mountain trails, while for others, it could mean a weekend surfing trip with friends. Understanding the nuances of different Subaru models can help you pick the right partner for your journey.

Here are available Subaru models for varying, adventurous lifestyles:

  • Subaru Forester: Ideal for off-road adventures, with spacious interiors and advanced safety features.
  • Subaru Outback: A versatile crossover that’s equally at home on city streets and country trails.
  • Subaru Crosstrek: Perfect for the urban adventurer, offering a compact design with off-road capabilities.
  • Subaru WRX: The sports car of the Subaru lineup, offering thrilling on-road performance.
  • Subaru Ascent: A family-friendly SUV with ample cargo space and seating for up to eight passengers.
  • Subaru BRZ: A lightweight sports car offering agility and performance, perfect for a spirited drive on twisty roads.

Breaking the Mold: Subaru Owners Redefining Automotive Norms


Subaru owners are known for breaking the mold of traditional car ownership. Rather than viewing their vehicle as merely a mode of transportation, they see it as a companion in their life’s adventures. They look past the vehicle’s specifications and focus on the experiences it can facilitate. This approach has redefined automotive norms and set Subaru apart in the crowded car market.

The commitment of Subaru owners to their community and environment also sets them apart. Inspired by Subaru’s own initiatives, owners often get involved in local community events and charity drives. Their spirit of giving back and contributing to society extends the ‘Love’ that Subaru promotes.

Subaru owners have also redefined the notion of car clubs and communities. The sense of camaraderie among Subaru owners is strong, with many clubs and forums dedicated to celebrating the Subaru lifestyle. These communities offer a platform for owners to share their stories, experiences, and knowledge, further deepening their bond with their cars and each other.

Subaru owners have challenged conventional ideas about vehicle longevity. Instead of changing cars every few years, many Subaru owners stick with their vehicles for the long haul. They appreciate the reliability and durability of their Subarus, often clocking in miles well into six figures.

The love Subaru owners have for their cars extends to the online world, where they actively share their adventures, experiences, and Subaru ‘hacks’. Social media platforms and forums are filled with stories of epic road trips, helpful maintenance tips, and recommendations for aftermarket upgrades. This digital community fosters a global connection among Subaru owners, furthering their love for the brand.

The love Subaru owners have for their cars transcends the tangible. It’s an amalgamation of the brand’s philosophy, the vehicles’ ability to facilitate memorable experiences, the savings accrued from ownership, and the robust community. Subaru has successfully created more than just cars; it has fostered a lifestyle, a sense of identity that resonates deeply with its owners.

The secrets behind a Subaru owner’s love for their car lie in the shared values between the brand and its drivers: adventure, community, quality, and a love for the environment. It’s a testament to how a brand can inspire loyalty and passion by aligning its mission with the aspirations and values of its customers. For Subaru owners, their cars are not just a means to get from point A to B; they are partners in their journey through life. And that’s the ultimate secret to their enduring love for their Subaru.