Xiaomi Sells 100,000 Mi-3 In 86 Seconds, 3,000 Smart TVs iIn 2 Minutes

Chinese firm Xiaomi has sold 100,000 Mi-3 phones in just 86 seconds and 3000 TVs in just 1 minute 58 seconds, according to company’s website on SinaWeibo. The Chinese firm unveiled its latest flagship device Mi-3, only last month. And roughly the same time, it officially launched its 47-inch 3D smart TV.

Price details

The smartphone maker released its first batch of smartphones that had a total of 100,000 units and were set for purchase from 12 noon today.  Xiaomi Mi-3 16 GB version is priced at CNY1999 ($327) and 64 GB version has a price tag of CNY2499 ($410).

Specifications of Xiaomi Mi-3 are a 5 inch full HD IPS display with OGS and sits on powerful NVIDIA’ Tegra 4 quad-core processor (China Mobile variant) or 2.2GHz Snapdragon 800 (China Unicom version).

Xiaomi for the first time unveiled 47-inch 3D smart TV, which has also gained huge traction and the first batch of 3000 TVs was sold out in just 1 minute 58 seconds. Earlier this year, the company launched stream-to-TV set-top box after which TV was an obvious launch. Xiaomi has kept its TV price at CNY2, 999 ($490).

Same response for earlier devices

Chinese smartphone maker published its success story on Twitter, as well. Xiaomi has an impressive user base of loyal customers who have used the company’s low priced multi featured devices with great emphasis on user feedback.

Earlier also the company has experienced same eagerness for its smartphones of which all the batches used to sell off within half an hour of release. In August, Hongmi smartphone was launched by the company, and the first batch of 100,000 units of this low-priced phone was sold off within 90 seconds.

Xiaomi ups sales estimates

Xiaomi presented its sales guideline where it has revised the estimated sales figure for this year, which is around 20 million smartphones up from the previous sales estimate of 15 million units. The smartphone maker sold 7.03 million devices in the first six month this year, which was down marginally from 7.19 million units sold during fiscal 2012.

However, there are some reports claiming that the the smartphones might have been grabbed by scalpers rather than the consumers themselves. Scalpers tend to earn profit by buying these handsets, which have a huge demand.